Full Job Description
Position Overview
Are you an enthusiastic and innovative digital content strategist looking to take your career to the next level? Join Amazon, one of the world's leading companies, right in the heart of Beverly, Massachusetts! We’re looking for a dynamic individual who can blend creativity with data-driven insights to craft exceptional digital content strategies that resonate with our diverse audience.
About Amazon
At Amazon, we strive to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online. We’re always looking to improve and innovate, and we believe that the right talent plays a vital role in delivering on our vision. Our Beverly site is a pivotal hub for our operations, focusing on creating engaging content that connects our customers with our vast range of products and services.
Key Responsibilities
As a digital content strategist at Amazon in Beverly, you will be responsible for:
- Developing comprehensive content strategies aligned with Amazon’s marketing goals and customer needs.
- Conducting market research and audience analysis to identify trends, preferences, and opportunities.
- Collaborating with cross-functional teams including marketing, design, analytics, and product management to create cohesive and compelling digital narratives.
- Creating engaging and informative content across various digital platforms including blogs, social media, newsletters, and product descriptions.
- Optimizing existing content by utilizing SEO best practices to enhance visibility and engagement.
- Monitoring content performance through analytics tools and adjusting strategies as necessary to improve outcomes.
- Staying updated on industry trends and innovations to ensure Amazon remains a thought leader in content marketing.
- Performing A/B testing on content strategies to determine the most effective approaches and tactics.
- Establishing and maintaining strong relationships with external partners and influencers to enhance content reach.
Qualifications
The ideal candidate for the digital content strategist position will have:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3-5 years of experience in digital marketing or content strategy, preferably in a B2C environment.
- Strong understanding of SEO, SEM, and website analytics functionality (Google Analytics, Adobe Analytics, etc.).
- Excellent written and verbal communication skills, with a strong attention to detail.
- Experience with content management systems and social media platforms.
- Creative mindset with an ability to generate innovative ideas to increase brand engagement.
- Ability to work autonomously and within a team in a fast-paced environment.
- A passion for technology and a keen interest in staying updated on the latest trends in digital marketing and content creation.
Why Join Amazon?
Working at Amazon means being part of a team that challenges the status quo and pushes the boundaries of what is possible. We offer:
- A competitive salary and comprehensive benefits package including health, dental, and retirement plans.
- A dynamic work environment that emphasizes continuous learning and innovation.
- Opportunities for career advancement and personal development.
- Discounts on Amazon products and services.
- Access to exclusive employee training, development programs, and workshops.
Our Culture
At Amazon, we champion diversity, innovation, and a customer-centric approach. We believe that our differences foster new ideas and insights that drive our success. Our work environment promotes a healthy work-life balance and encourages team collaboration and open communication.
How to Apply
If you are passionate about creating impactful digital content and believe you can make a difference as a digital content strategist at Amazon, we want to hear from you! Please submit your resume and a cover letter outlining your relevant experience and why you’re excited about this opportunity in Beverly, MA.
Join Us at Amazon!
At Amazon, every day is another chance to innovate, and every team member plays a part in shaping the future. If you’re ready to embark on a journey of growth, learning, and endless possibilities, apply now and join us in redefining the world of digital content!
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.